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3 Necessary Tips For Easy Website Creation, Especially If You Are a Newbie

A while ago I was asked to write content for a client’s new Website. The client was sporting a flashy (but truthfully, ugly) black flash website that didn’t match his brand. There were a lot of images and pages that were moving, but didn’t provide many useful details. It didn’t even provide enough information to make me desire to hire him.

I started working on the project by consulting with other Web designers, graphic designers and marketers from the team. Alongside developing a brand new design for the site, we decided he needed plenty of content, including: cases studies, useful tips and solid reasons to employ rather than the competition and tools to keep visitors returning to the website and more.

Then there was the matter of organizing everything…From making the navigation plan to deciding on the route visitors should follow on the site, to creating compelling calls to action.

Soon things were coming together well. When we invited the client in to look over our plans, he seemed confused.

He was confused as to why we were putting lots of time and energy into planning. Seems all he wanted was a site that looked more attractive and more in line with his updated logo, colors and design.

Wow, this really threw me off! It’s a good question, why spend any time and money redesigning your website if it’s not intending to make it a better sales tool, surely?! ?

So I began asking questions, trying to understand where he was coming from. At last, I reached the root of the matter…

His website has never been able to generate any new business-no leads or sales, and nothing. This is not surprising since the site is not only an eye-sore The site was not designed to generate sales.

Naturally, that was not the only question I had. “Would you like your Website to generate leads and make sales for you?” What was his answer was??? A “deer-in-the-headlights” stare!

It was never thought of that his site could be doing a large part of the marketing and sales task for him.

It’s true that there’s no one else small business owner I’ve run across who is this way. If I ask entrepreneurs about the purpose of their website to help grow their business nine times out of the ten times, the answer is “nothing”. In reality, people go there to learn more only after talking with them over the phone or in person.

Most small business Websites are nothing more than simply brochures with a gimmick!

In the present day having an EFFECTIVE web presence that is focused on sales is one of the best ways to grow almost any small business without spending much time or money.

Wouldn’t it be wonderful to awake and discover emails from 3 hot prospects who are eager to get you on their list? Perhaps you’ve made $300 from online sales while you were asleep? It’s a given that you would! It doesn’t even require an engineer to create it.

The best part is that making your website an efficient kissanime sales-making, lead-generating machine isn’t going to cost you an arm and a leg. All you need is to know the factors that make a website effective determine exactly what you want yours to do for you, and then develop plans, then hire an expert to carry it out (or make the changes yourself).

Could your Website be doing better for you?

Of course, if the tale resonated with you, the answer is probably yes. If you’re unsure you can answer these questions…

1.) Does your Website regularly create sales, or forward hot leads into your Inbox? 2.) Does it explain to visitors exactly what you can offer and who you offer it to in the center of the first page? They ought to be able to figure this out in 2 minutes or so!
3) Does your website provide your visitors an appealing, compelling motive to buy from you over your competitors?
4.) Is your most valuable content on your website is accessible within two clicks of the homepage?
5) Does your site answer visitors’ questions and address their most pressing concerns?
6) Does it improve your authority by providing valuable information to your visitors?
7) Do you often get people to compliment your website’s ease of using your website?
8) Have the contents of your website been revised in the last six months?
9) Was your Website built with a purpose in mind more than just having a website (IE building an inventory, selling products, becoming a resource center and more. )?